In 2018, I started making waist beads during a difficult time in my life. I was losing my late grandmother, Mildred Robinson (May God rest her soul), to a deadly disease known as ALS or Lou Gehrig's disease, so creating gave me something meaningful to focus on while navigating that hard loss. I was drawn to the beauty and tradition of waist beads and decided to make a few for myself which then grew to be my hobby. It wasn't long before my friends and family wanted their own—and what started as a fun hobby turned into a passion.

By 2020, I took a leap of faith and officially turned that passion into a business, obtaining my LLC and beginning a journey I never imagined would be this fulfilling. Since then, I’ve poured my heart into each piece I create, crafting waist beads by hand with care, intention, and love.

But this is about more than beads.

What truly fuels me is the joy I see on women’s faces when they wear them—the glow, the confidence, the way they stand a little taller. These moments remind me why I continue to pour into my business the way I do: to help women reconnect with their power, their beauty, and their bodies.

Every waist bead I create is unique, just like you. They aren’t made with special crystals or healing tools—just strong and beautiful thread, gorgeous beads, a whole lot of intention and a sweet prayer for God's protection over you. They’re designed to do more than just adorn your waist. They’re a reminder of who you are: powerful, feminine, and worthy.

Whether you're using them to track weight changes, feel sexy again, embrace your curves, or simply celebrate your body, these beads are for you. I make beads for every woman—every shape, every size—because all women deserve to feel beautiful and seen.

My mission is simple: to empower thousands of women to embrace themselves fully. To love the skin they’re in, to rediscover their confidence, and to walk in their divine feminine energy with pride.

Thank you for being part of this journey. I hope you find something in my collection that speaks to you—and I hope you choose to get waisted with purpose.

With Love💖,

Asia Robinson, Founder & Creator, Beautifully Waisted, LLC